E-newsletters can be an effective business development tool - but getting started can be a challenge. Here is an edited Q&A session from "Big News for Small Firms," The Magazine of the Solo and Small Firm section of the California State Bar Association (reprinted with permission). Read article
Our latest issue of “ "Your One-Stop Shop" newsletter has just been published. Topic: How to Market Your Business Regularly to Clients & Prospects? Read this newsletter
Our latest issue of “ "Your One-Stop Shop" newsletter has just been published. Topic: Want to Grow Your Firm in 2024? Read this newsletter
Our latest issue of “ "Your One-Stop Shop" newsletter has just been published. Topic: 20 Signs That Your Website Needs Updating Read this newsletter
Our latest issue of “ "Your One-Stop Shop" newsletter has just been published. Topic: Is it time for your firm to rebrand? Read this newsletter
Our latest issue of “ "Your One-Stop Shop" newsletter has just been published. Topic: Recent Engagement - Website Upgrade Read this newsletter
Our latest issue of “ "Your One-Stop Shop" newsletter has just been published. Topic: How to Optimize Your Internet Marketing Read this newsletter
Our latest issue of “ "Your One-Stop Shop" newsletter has just been published. Topic: Strategic Marketing Planning for 2023 Read this newsletter
By Kevin W. Brown, M.B.A., founder, Exemplar Digital Marketing As published in the "Orange County Register," reprinted with permission If you firm is looking to expand into new markets, consider these five steps from the outset: (1) Evaluate your situation. Are your current market segments unprofitable? Is there not enough growth potential? Or are you [...]
Our latest issue of “ "Your One-Stop Shop" newsletter has just been published. Topic: "Want to survive and even grow in 2021?" Excerpt: Strategic marketing planning is the single most important factor to long-term marketing success. An effectively designed "Strategic Marketing Plan" should be the foundation of your firm's marketing efforts throughout the year, providing [...]