Some website projects and social media campaigns sit on the shelf for years, literally, because no one at the firm/company is able to write the content. They may have even hired outside copywriters but were disappointed in the lack of real-world business expertise, which was evident in the sorely-lacking content that was meant to describe the firm/company and their targeted market. This is where Exemplar adds tremendous value: We interview your personnel, research and write content that represents your business in a way that many owners often cannot.
Websites, Social Media, E-Communication
Furthermore, content is key for an effective website and internet presence. Your image is directly impacted by the quality of writing skills displayed, whether you are a service-based firm or any business concerned with a professional presentation.
Of course, Exemplar applies these same skills in social media and e-communication campaigns. Clear and effective communication is valued across all media.
These services are important for those firms that value outside expertise in identifying key selling points and differentiating their business. Clients value our unparalleled expertise gained in researching and writing countless websites and social media platforms.
Images, Video Production & Audio
Exemplar selects and prepares corresponding images (including video) to communicate your digital marketing, which is an increasingly important aspect of online marketing.
Our marketing expertise is essential in crafting scripts and talking points for podcasts and other audio-based media for use in digital marketing.
Exemplar also offers video editing or production services (whether for social media or website) for those clients who are using such media to promote their products or services.